BROADWAY HAIR CO.
Broadway Hair Co. is a full-service salon in the heart of downtown Columbia. The personable staff, inclusive environment and value placed on client relationships make Broadway Hair Co. a go-to option for the community.
We’ve been working with Broadway Hair Co. since they opened last year, so this client team has had a heavy hand in building their brand. This semester, the focus has turned to implementing their classic yet stylish image and voice on their social media channels. We’ve had the chance to build a content bank through photo and video shoots showcasing the work of the stylists and craft seasonal promotional content to increase business. To harness powerful word of mouth marketing, the team has been strategizing a program to encourage customers to share their reviews and testimonials.
Social Media Strategy & Management
Photography & Videography